• Type: UX / Digital Strategy
  • Client: Everlight Radiology
  • Project: Convergence
  • When: 2018
  • Role: UX Director

Having recently acquired UK based RRO, and exploring other international opportunities, Everlight required a global website with capacity for localised content.

The Challenge

Central to Everlight's business model was a digital roadmap to ensure the website(s) and associated digital platforms work together as effective recruitment and marketing tools.

The Approach

Typical double-diamond approach bringing along the journey a very diverse team, spread across Australia and the UK, and multiple agencies getting involved at different stages.


A versatile digital strategy, providing great flexibility for an expanding global operation, while delivering on the key aspects pertaining to radiologist recruitment and service sales.

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